Thursday, March 7, 2013

China Car Navigation Industry Report, 2012-2013 New Report on Researchmoz.us

In 2012, 3,852 models of passenger cars under 104 brands were on sale in the Chinese market, including 1,210 models equipped with navigation systems before launch, with the installation ratio of 31.41%, higher than the proportion in the previous two years (only 19.58% and 26.05% in 2010 and 2011 respectively). Compared with the previous two years, the installation proportion of car navigation systems in various models has been rising, especially mini cars saw a breakthrough with the installation ratio of 8.23%, while the ratio was 0 in 2010. In addition, the installation ratio of small cars, compact cars, mid-sized cars, MPV and SUV has ascended by varying degrees. In 2012, Chinese In-dash navigation market size reached 4.25 million units, with a year-on-year increase of about 8%. The PND market maintains the downward trend. In the future, with the rising installation ratio of In-dash navigation and the growing prevalence of smart phones, the PND market will further shrink.

Original Post China Car Navigation Industry Report, 2012-2013

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